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copywriter. creative consultant. toronto based. bombay raised.

Adidas x Sport Chek.mp4

adidas all rounders

Client

Adidas, Sport Chek

Collaboration

Ben Scott, Kirsten Burkard

We drafted Adidas and Sport Check onto the same team to bring the WNBA spotlight to young female ballers from the GTA's Dream Chaserzzz Academy. A freshly renovated court, bold new murals, and a face-to-face with WNBA star Natalie Achonwa. With added hands-on sessions with Raptors physiotherapist Amanda Joaquim and nutritionist Jen Sygo, these athletes walked away sharper on the court and off it. Because greatness isn't one-dimensional. It's all-rounders who go all in. Plus, a surprise giveaway to top it all off.

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